Wild Hearts

While working in the Electronic Arts (EA) web team, I had the opportunity to lead the design of a AAA game website, Wild Hearts.

WILD HEARTS™, a new kind of hunting game featuring unique crafting mechanics, coming on February 17, 2023, to PlayStation 5, Xbox Series X|S and PC via Origin, Steam and Epic Game Store. 

Web Strategy

Navigation Structure

Activation User Flow

Wireframes

High fidelity mockup

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